In the dynamic, fast moving world of the internet, having a website should help your business make money, but it's hard to know how or why. In author James Musgrave's own words Your Business online " is not a book about how to make a website, but why."
Your Business online covers all the basics and answers questions such as:
Why does your business need a website?
How do you go about getting a website?
Is your current website serving your business effectively?
Which website addresses should you register?
What features whould your website have?
Who should you trust with your online marketing?
This is a comprehensive guide to advertising and marketing your business online and essential if you're serious about making your business prosper. It explains the positives and negatives any small business owner needs to know, what questions to ask and concerns that need to be considered.